Infographic: competitive intelligence via online breadcrumbs

How can decision-makers derive insights from external data that can help them stay one step ahead of the competition?

Insights are hiding in the online breadcrumbs companies leave behind everyday. Connecting the dots between information found across data sources – from job listings, to news and social media, to patent filings and more – enables decision-makers to discover early warning signals and better predict what their competitors are doing and what trends or changes in the industry might impact their company.

Here’s a look at how we can connect the dots between data points found in external information to predict a company’s IPO announcement before it happens.

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